The MarCom Awards, honoring excellence in marketing and communication, bestows the coveted Platinum award to Conscious Discipline for the 20th Anniversary Story.
(OCTOBER 30, 2017) Conscious Discipline’s 20th Anniversary Story earned another top honor this week as MarCom Awards bestowed its highest award on the piece. With this award, Conscious Discipline joins the ranks of companies like Samsung, IBM, Whole Foods Market, Beats by Dre and Smithsonian Institution, all of whom were honored with 2017 MarCom Platinum awards. Conscious Discipline produced the video in 2016 for its 20th anniversary celebration. It tells the company’s origin story, highlights program essentials, showcases its growth and shares some little-known facts. Creating the piece involved 10 staffers who committed over 140 hours of planning and production time to the project’s success. “What makes this video so beautiful,” Senior Video Producer Robert Hess said, “Is that our creative team harnessed the powerful changes Conscious Discipline has made in our own lives so this energy of gratitude can weave from our hearts to the viewer’s eyes.”
The Association of Marketing and Communication Professionals presents the MarCom Awards to honor excellence in marketing and communication each year.
According to their website, “MarCom has evolved into one of the largest, most respected creative competitions in the world. Each year about 6,000 print and digital entries are submitted from dozens of countries.” This isn’t the first big win for Conscious Discipline’s 20th Anniversary Story. The project previously won the 2017 Telly Award for Best in TV and Cable, Digital, Streaming and Non-Broadcast Productions. It also won the Telly People’s Award for that year.
Julie Ruffo
Julie Ruffo hails from the Washington, D.C. area and holds a degree in Corporate Media from James Madison University. She’s enjoyed an evolving role with Conscious Discipline since 1999, including contractor, Creative Director, Director of Publishing and Product Development, and Brand Manager. Julie is a steadfast behind-the-scenes force in the authoring, product development, messaging, and mission of Conscious Discipline. When she’s not glued to her laptop, she can be found with her toes in the sand of the Outer Banks, experimenting in the kitchen, screaming on a roller coaster, or planning the next family adventure.
